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KB Furniture – From Local Fame to Digital Game

About Our Project

Crafting Leads & Awareness — How We Helped KB Furniture Generate 500+ Leads and Boost Footfall by 30% Without a Website

KB Furniture is a well-known manufacturer and retailer in Solapur, trusted for its wide range of home furniture. Despite a strong offline reputation, they had no website, no social media presence, and no online sales strategy — until we stepped in.

Objective

To build digital brand awareness, increase store footfall, and generate high-quality leads through social media, even without a website.

The Goal:

“Still thinking your offline business doesn’t need digital marketing?
Let us help you generate real leads and walk-ins — just like we did for KB Furniture.”

Challenges Faced:

KB Furniture had strong in-store value but faced key roadblocks:

The Turning Point:

The brand realized the power of online visibility to convert interest into sales. That’s when KB Furniture partnered with Digital Mantra to take their offline trust and scale it online — with real results.

What We Did?

1. Instagram Page Creation & Growth

  • Built a modern, product-rich Instagram profile from scratch
  • Posted content featuring furniture highlights, shop tours & offers
  • Gained 4,000+ followers organically and through paid growth
  • Used reels, trending audios, and customer-focused posts

2. Lead Generation Campaigns

  • Launched targeted Facebook & Instagram lead ads for furniture buyers
  • Attracted families, newlyweds, and new homeowners in Solapur
  • Generated 500+ qualified leads directly into forms and WhatsApp
  • 100+ leads converted into confirmed buyers, purchasing items like TV units, sofas, teapoys, and many more home essentials.

3. Footfall Increase Through Awareness Ads

  • Created ads to drive walk-in traffic by showcasing best offers and products
  • Focused on building trust through consistent ad visibility
  • Achieved 30% increase in store footfall during the campaign

4. Performance Tracking & Follow-Ups

  • Provided regular campaign performance insights to client
  • Helped set up WhatsApp communication with leads
  • Supported follow-ups that turned digital leads into real sales

Results Delivered:

  • 4,000+ Instagram Followers (Organic + Paid)
  • 500+ Verified Leads Generated
  • 100+ Confirmed Conversions (TV units, sofas, teapoys & more)
  • 30% Increase in Footfall
  • Boosted Local Brand Awareness & Inquiries

Conclusion:

From having zero online presence to becoming a local digital success, KB Furniture saw real-world business impact through digital marketing.
We didn’t just run ads — we brought customers to their store, generated leads, and converted them into actual furniture sales.

This case proves how Digital Mantra delivers lead generation + brand building — even without a website.

Project Information

Clients:

KB Furniture

Services:

Lead Generation

Category:

Digital Marketing
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